MARKETING CONTENT SERVICES
From award-winning design to filmmaking, Baetli offers a range of services to help you tell your story effectively
Having high quality visual assets is really important for creating effective marketing material
Whether you need a specific photoshoot, or are looking to build a catalogue of local images that you can keep re-using to represent your organization, Baetli can build a custom package for you.
Whether as short-form social media content, educational material, or full documentaries, video is one of the most powerful ways to communicate with your audience.
Equipment includes a high quality mirrorless camera, motion-stabilizing gimbal, range of audio capture equipment, additional lighting, and state of the art editing software.
SOCIAL MEDIA STRATEGY
Honour your brand and stay in control of your social channels without missing a beat
Keeping up with social media is hard, especially when you have operations to run. Baetli has been working with social media for businesses since 2013 and has experience moderating online communities of up to 250,000 members. Whether you are looking for an optimized organic strategy, or hoping to roll out a paid advertising campaign Baetli can help you stay on top of your social media goals.
You have the final say with all scheduled content and maintain control over the voice of your social channels. You are responsible for responding to messages and comments. If your staff require extra training, social media public relations workshops, customized handbooks, and guidelines can be created on how to respond appropriately, strategically, and with the voice of your brand.
Optimized design that puts you in control
I have worked with organizations who pay large fees for monthly up keep, and can't even get a typo fixed within a reasonable time frame. You don't want that. This is why I recommend working with WiX (or similar service) because it gives you control over your own website. I am also happy to work within your existing web hosting service, if you prefer.
How it works with WiX: I design and set up your website, optimizing the content for SEO (show up better in Google!). With WiX, I can then transfer it over to you so that you pay privately and directly for your url (website name) and annual hosting. I retain backend access to the design so that if you need edits, I can do it from my end without seeing any of your personal financial information.
Once it is set up, WiX is super intuitive to use, even for those who are intimidated by websites. Just login, click on "edit site", tap on the text you want to edit or the image you want to swap out like you are changing a Word document, then hit publish! You don't need to know code or to pay monthly fees for someone else to manage your website, but if you want me to do something on it, I'm here for you. It's the best of both worlds.
Digital and physical illustrative materials
Having studied studio arts at the Alberta College of Art and Design, as well as Illustrator at Pacific Design Academy, my background in fine arts allows me to both design and create illustrative content for visual communications.
Programming, Coordination, Curation & Activation
Events are a great way to connect with your community. Statistics show that people these days are more willing to spend their expendable income on experiences than things. This makes events a fun way to raise awareness, funds, or even just leverage alternative spaces.
With experience working for art and music festivals, community-focused businesses, and non-profits, Baetli can help you program, coordinate and curate events as well as set up interactive activations.
Studio recordings for demos and mixes
I have a full recording studio and can supply session vocals or flute. I have experience in producing lead, harmonic, and backup vocals, as well as classical flute accompaniment.
I also have professional quality on-location recording equipment for field recordings and film. I work primarily with Logic Pro X and Adobe Premier Pro, but also have experience with other audio and film software. I can create clean, high quality foley and found sound sample packs.